“It occurs to me that most DJ companies to this day still don’t make use of the pure power that…
Browsing: Tips
In the first “Tech Tips with DJ JAS” video, the LA-based DJ talks about his strategic approach to utilizing the…
From speakers to PC or Mac, DJ gear to equipment, plugins to DJ set-up, Mike Fernino breaks it down in…
“Take a historical journey back through the decades to view how history does repeat itself and the common solutions each…
“There’s a point where a DJ needs to become a business person and not just perform for fun.” How many…
Almost all the DJs I know out there – and that’s quite a lot, of course – use WordPress for…
“It is often better to listen to stuff that makes you uncomfortable – that’s when you broaden your tastes and…
“Customer-centric marketing revolves around placing the customer at the center of all strategic decisions.” When it comes to modern marketing…
DJs across all sectors (club, mobile, radio, etc.) already know that YouTube is one of the best methods for proof-of-product…
“Is it really necessary to have the latest and greatest piece every six months? Let’s explore that concept…” In February,…
Recently behind the scenes at Google, a truly fundamental shift in how Google rankings are calculated and kicked back to…
Prom Season is in full swing these days, and mobile DJs all over social media are showcasing their prom gigs…
With the goal of countering the myths and pointing out aspects that you might not have considered with respect to…
The days of hidden five-star reviews proudly displayed on your DJ company’s website are long gone. Google has now brought…
Progressive pricing! Welcome to 2024, everyone. Your lunch is worth more than your mid-day snack and a frosty will cost…
“A great DJ or mobile entertainer must entertain their crowds, but they must not overlook their own personal finances.” By…
From sorting out problems with email deliverability to using DJ-event-management tools, here’s a list of tips to assure your emails…
When you, as a mobile-entertainment company, participate in a wedding show, it is an investment in your business. Of course,…
Many entrepreneurs enter the market with the best intentions yet struggle to survive due to a lack of operational and…
It’s one of the great struggles in the mobile-DJ-vs.-venue dynamic: The DJ’s set-up area and its relation to all the…
Embrace the opportunities for innovation, stay attuned to industry trends, and approach the new year with a proactive and adaptable…
Changes have been abound for mobile DJs — and now that 2023 is almost over — with more expected for…
“The Marketing Efficiency Ratio is a metric that quantifies the effectiveness of your marketing campaigns in relation to the resources…
Whether you’re an upstart or a jock considering a change, there’s plenty to consider, just take it from the nXt@DJX…
With StudioVerse, Waves has created an AI-powered community for plug-in chains, allowing you tap into proven, pre-made chains. Among producers…
Every WordPress site starts with a choice of theme. WordPress just doesn’t work without a theme – that’s the way…
When chasing those DJ-related sales, there’s more than one step in the sales funnel, of course. Depending on what process…
When developing your DJ company’s keyword strategy for SEO, the first stop is always a Keyword Volume Research Tool (i.e.,…
Going beyond providing great music, when it comes to planning a memorable event or celebration, hiring a good DJ can…
The modern DJ & nXt @ DJX ’23 coach has more options than ever — here’s a rundown from “The…
In the latest installment of DJ LIFE Mag’s DJ Life Lessons, Joe Bunn of the DJ’s Vault offers first-hand insight…
Chargebacks are a huge problem area in today’s payment-transaction environment, including the mobile-DJ world. Here are some handy tips to…
In the latest installment of DJ LIFE Mag’s DJ Life Lessons, Joe Bunn of the DJ’s Vault further explains how…
Mike Fernino brings DJ Idea Sharing to DJ LIFE, where he discusses health & wellness, prevention, and your future. I…
Insights into what a ranking position means for your DJ brand, and what you can expect to obtain with an…
Tips and tricks to help you set up a resource center to boost your website traffic, engagement and conversions. Imagine…
In the latest installment of DJ LIFE Mag’s DJ Life Lessons, Joe Bunn of the DJ’s Vault Tells You How to Market…
Find out the many ways that we can benefit from AI with the deep dive into the various uses as…
In the latest installment of DJ LIFE Mag’s DJ Life Lessons, Joe Bunn of The DJ’s Vault dives deeply into…
As I enter my 39th year as a professional DJ/MC, there is so much to reflect on – so many…
A word of advice: If you want to dive into the very competitive world of the wedding market, you must…
In my last article, I talked about how today’s business owners and marketers are using new and unique ways to…
When I first started my career as a DJ, I was obsessed with running my business in a professional manner.…
As DJs are more tech-savvy than most, I’m sure that many of you have heard of the new ChatGPT technology…
For many of you, a world without Facebook and social media is unfathomable. But, for the veterans of our DJ…
Google has been offering various tools for site owners and webmasters for many years now. Perhaps the two most important…
Recently, I read an email that was written by a so-called industry-leader that proclaimed, “Websites are dead.” In the email,…
Where would we be today without our cell phones? They have become a part of everything we do. We depend…
So, you’ve got your DJ company’s website published live and looking pretty (hopefully). If you’ve been at any of my…
It’s Thursday afternoon, September 22, 2022, right now, and I’m hopping back on the article bandwagon for DJ LIFE mag.…
Hard to believe, but we are already into the second half of 2022. With Q1 and Q2 in the rearview…
Perhaps the biggest time-sink these days when it comes to creating and maintaining your digital branding is the aspect of…
Multi-Op Mobile Mike Walter of Elite Entertainment in Tinton Falls, N.J., explains how he finds new DJ/MC talent for his…
By now, we all know that LinkedIn is the place to go to find sales leads for anything corporate. This…
Building an exceptional business that lasts through T.I.M.E. is hard work. When done right though, the rewards will be there,…
The entire mobile side of the DJ industry relies on Reviews. At this point, most of the sales and marketing…
When mobile DJs have consultations/sales calls with prospective clients, how do they deal with these clients’ objections? How do DJs…
Recently, a DJ newbie in the U.K. named Simon Gray posted this online: “I am a mobile DJ and I…
You’re tracking your business information as we discussed in the previous article on how to “Survive & Thrive through T.I.M.E.”…
As most of you out there already know, WordPress runs between 35- to 40-percent of the world’s websites, which, of…
Presented by David Lee of BASSBOSS, this video briefly offers DJs some studio set-up tips, then more specifically addresses the…
For many of us, our marketing is all about reacting. But it’s when we strategize, plan and deliver, that we…
It’s commonly known that if you can get your website ranking on Google Page 1 good things will happen. This…
Presented by David Lee of BASSBOSS, this video – the second in a three-part series – explains to DJs the…
To create a recurring revenue stream, remember that cultivating loyalty among your existing clients is a major key to your…
Every attendee of the DJ Expo over the last several years has already heard various speakers, such as myself, talk…
Curated by the DJ Life Mag’s award-winning team, DJ Life Lessons will tap into its network of industry thought-leaders to…
You want a business that lasts, right? One that can withstand market changes, competitors, pandemics, and recessions? What if I…
DJ Life Mag today announces the launch of DJ LIFE Lessons, an online video-learning series that will be housed on…
You can create brand awareness for your business through social media, sponsorships, a logo, flyers, PR, word of mouth, etc.…
This article is a continuation of an article on the main Digitera site, and focuses here on how to apply…
Is Service Marketing part of your toolbox of strategies in 2022? DJs and entertainment companies, for the most part, offer…
One DJ asks: “Is speaking on a phone no longer a thing for businesses? Have we gone solely to email…
As we all know – and I preach this every year at DJX in Atlantic City – SEO is vital…
New Jersey is EXTREMELY competitive and is home to some of the best DJ companies in the entire country. As…
Since the release of an influential 1998 thesis from Google co-founders Larry Page and Sergey Brin, the topic of backlinks…
Not all websites are created equal. Your website might look nice, but under the hood, most DJ websites are NOT…
Among some DJs there’s a sense of resentment towards wedding photographers. They don’t always play as a team, it’s alleged,…
Recently, two New Jersey-based DJs had an online chat about the best ways of growing revenue for their mobile businesses…
In the DJ industry, you hear often how you need to differentiate yourself and stand out from other DJ companies.…
How do DJs address cancellations and refunds? It’s an increasing reality, especially in the COVID age. “We book about 250…
Finding talent is always the hardest part of owning an event production company. Lately, we have been using Indeed for many…
While their latest album single, “I’m Just A Monster Underneath, My Darling,” is still in heavy rotation, Krewella invited Output…
The DJ industry is a service-based industry. We offer all types of entertainment services to give our clients the best…
It’s GO time. Or should I say GO-AL time?! It’s the start of a new year and to many, that…
Most of my articles, as you all know, have been written in a way to help DJs who might be…
The mobile-DJ industry is a service-based industry. We offer all types of entertainment services to give our clients the best day…
With more and more couples opting for additional audio support for their wedding ceremonies, it has become apparent that they…
Here are some tips on working with a wedding photographer – from Mike Bacon (aka DJ Iron Mike of Ambient DJs) in Hamilton Square, N.J. There…