Industry technology powerhouse, Pioneer DJ, to showcase its latest DJ gear and offer DJX attendees first access to new products.
ATLANTIC CITY, NJ – August 2, 2023 – The time has come once again for Atlantic City to welcome the DJ community for the 34th annual DJX tradeshow and exhibition. Working DJs, aspiring artists, and music enthusiasts will come together at the Atlantic City Hard Rock Hotel and Casino from August 7 through August 10, 2023, to experience the music, test new products and create, learn, and unite over their shared passions. Joining in the festivities is Pioneer DJ, an AlphaTheta brand.
“We are confident that this year’s show will build on the great success of DJX 2022, and we’re always excited to reconnect with the community and share our latest innovations,” said John Powell, President, AlphaTheta Music Americas, Inc. “DJs today want modern styling and flexibility in the equipment they choose, and we know we have what they’re looking for with our latest gear, including the new PLX-CRSS12, the world’s first to offer DVS control of digital music via DJ software as well as analog playback of vinyl records.”
Pioneer DJ, the brand behind the world’s top artists, music festivals, and clubs, will be on the exhibition floor at booth #111 featuring its DJ product lineup. Aside from checking out the latest DJ gear from the company, attendees have the chance to listen to live sets from some of Pioneer DJ’s favorite artists on the DJX main stage.
- Tuesday, August 8, 2023 – 1:30 p.m. ET: Throwdown
- Tuesday, August 8, 2023 – 5:15 p.m. ET: Craze
- Wednesday, August 9, 2022 – 5:15 p.m. ET: Hardware
Additionally, Pioneer DJ is sponsoring DJX 2023 After Dark Series featuring Mell Starr & Friends on August 9 to celebrate 50 years of Hip Hop. The After Dark Series will be held at the DAER nightclub in the Atlantic City Hard Rock Hotel, and is open to all DJX passholders. Learn more about the DJX After Dark Series at www.djxshow.com/afterdark.
For an exclusive first look at the PLX-CRSS12, visit the Pioneer DJ booth #111 at DJX 2023. For more information about Pioneer DJ and its product collection, visit www.pioneerdj.com.
About AlphaTheta Corporation (former company name: Pioneer DJ Corporation)
AlphaTheta Music Americas, Inc. is the subsidiary of AlphaTheta Corporation responsible for sales and marketing in North, Central, and South America. For more than 25 years, the Pioneer DJ brand has been a market leader in the design and production of innovative DJ equipment and software. The company works closely with DJs and clubs to deliver next generation products that inspire and shape the global dance music community and has recently launched a new range of musical instruments for production and live performances. Its portfolio includes brands such as TORAIZ, Pioneer PRO AUDIO, rekordbox, and Pioneer DJ Radio, as well as social platforms KUVO and DJsounds. AlphaTheta Corporation is in the Noritsu Koki (TSE:7744) Group, headquartered in Yokohama, Japan, and is led by President and CEO Yoshinori Kataoka.
